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Will.I.Am sat down with PopJustice after the Britney Jean listening party in LA last week and opened up about his role as executive producer on “Britney Jean.”

Will berpendapat etos kerja Britney harus menjadi teladan untuk semua artis didunia,

Britney is a top star when it comes to concentrating on her work,” ujar Will.

I don’t want to name artists but Britney is the most focused and disciplined of all the artists in the industry. Dia seorang pro. Waktunya sangat berharga, ia memiliki anak. Ia menghabiskan banyak waktu dengan produser di studio, they’re watching TV, they order some food, they’re giggling and joking, mereka mendengarkan lagu-lagu artis lain, lalu mulai bekerja. Saat istirahat mereka memesan makanan, teman-teman mereka datang. Dan itu terjadi dalam empat atau lima bulan, kadang delapan bulan.

Will menambahkan, “Britney itu seperti: ‘Ok aku akan tiba pukul 2 siang dan selesai jam 6 sore.’ Lalu dia akan datang setengah jam lebih awal, dan dari pukul2 sampai 6 dia akan BAM BAM BAM BAM BAM BAM. BAM BAM BAM BAM. BAM BAM. I’ve never seen anything like that. Her work ethic is pretty admirable.”

I like Britney. I just love her dedication and love for music. That’s just the way it is. I love how sweet she is, and how genuine she is. Shy, but fierce. And I want to see her win.

The full interview HERE


“‘Scream & Shout’ wouldn’t be what it was if it wasn’t for the Britney collaboration; it’s a big part of the success, and I know that.” - Will.I.Am describes why he feels “Scream & Shout” was such a huge success in his new Vevo Certified interview.



Will.i.Am has opened up about working with Britney on her highly anticipated new album and revealed that he approached it in a way he has never tried before.

Speaking to Billboard about being executive producer of the exciting project, he explained that taking a personal interest was important and he spent a lot of time getting to know Britney on a one-to-one level outside of her music career:

"We start (recording) next week. Before we even start we’ve had these juicy sessions, where we’ve been bonding, building the trust and comfort. I’ve never worked like this before – not even the Peas. I wanted to just go to lunch for two months, which is totally different from how you typically do it."

"I said, ‘Let’s talk about what you’re excited about. Let’s talk about things you’ve done in you career, what you’re happy about. Let’s talk about spending time with your kids, let’s talk about your breakup. Let’s talk about how now you’re single, how independent you might feel.’ We started talking about all that stuff. So I said, ‘do you mind if I write this down? I don’t mean to impose but I want to interview you. I need this to create a filter.’"

He admitted that by getting to know who she truly is, he will be able to make her new collection of songs fit her personality and experiences, which will make for a fantastic listening experience: “When people start bringing us stuff, I can say ‘Actually we can’t have this song. Yes, we want dance songs but that’s a little too dark.’”

"I want it to fit with the emotions. I’m really excited about that and honored that she trusts me. I don’t want to let her down. I just want to do it the way a brand would do it. They wouldn’t say, ‘Take this. Put it out.’ That’s not what you would do. You’d come up with a mood board, the logos, the font, all the other stuff."

Can’t f*cking wait for Album 8!



Black Eyed Peas superstar Will.i.Am has revealed that he has been hired as the executive producer for Britney Spears’s forthcoming new record.

He confirmed the exciting news to Rolling Stone magazine and explained that they’re a few months into the long-awaited project:

"After I did a song on ‘Femme Fatale’ – ‘Big Fat Bass’ – and then we did ‘Scream & Shout,’ she really liked the way we worked because of my approach. So they asked me to be involved in, not producing and writing every song, but to be an executive producer on the songs."

When asked about the general direction of the album, the hitmaker was careful not to share any specifics but did confess that he spent a few months getting to know her on a more personal level so they could work who she really is into the songs that will make up the new offering:

"I was like, ‘OK, look, guys, me and Britney need to have lunch four times a month for three months before I even try to go in the studio with her,’. Because we need to talk. We need to talk about what she’s excited about in life. I gotta talk about the things that hurt her. I gotta talk about the things that make her concerned – she’s a mother. I gotta talk to her about all the things that her fans want to talk to her about. I gotta be the vehicle between her and her fans."

"We can’t do another song about going on the dance floor. Really? Didn’t we see a bunch of Britney doing that already? Don’t we want to see something that comes from her heart?"


Britney talks about working as a partner and friend. talks about Britney’s upcoming album and us! Britney’s kray-zay fanbase! ;)

Britney’s join on his special chat  to support his fourth studio album #willpower, “WillpowerHangout” at at 4:15 pm PST or around 6 WIB this morning.
Check out the captures from the event. Beyond cuteness :3

Britney’s join on his special chat  to support his fourth studio album #willpower, “WillpowerHangout” at at 4:15 pm PST or around 6 WIB this morning.

Check out the captures from the event. Beyond cuteness :3

BRITNEY SPEARS. WILL.I.AM, NICOLE SCHERZINGER, AND MILEY CYRUS ON G+ HANGOUT will be hosting a live stream question and answer session later tomorrow morning WIB.

The BEP’s leader is expected to be joined by our-girl Britney Spears, Nicole Scherzinger and Miley Cyrus.

The chat is to support’s fourth studio album #willpower, which is released in the US today.

The event will be hosted on a Google+ hangout and is expected to start at 4.15pm PT (around 6 WIB, Wednesday). Fans can submit questions through Twitter using the hashtag #WillPowerHangout.

From Britney Spears’ twitter:
Make sure you’re on time :) Join our G+ Hangout tomorrow at 4:15pm PST. More info here